Tuesday, 19 April 2011

Activity 12

  • Good Type

The Type here fits well with the image, clear and bold

Good type for sport, and nice use of color on blue background and association between word and number

Clear type that fits well with business image, white font on red background really stands out too

White on red background stands out, also the type style goes really well with the architectural design of the building

Green and white complement each other on the black background, also the type fits well with the business logo





  • Bad Type 
Horrible, i can't understand the need for the ugly crossbars on the A's and the arms (i think) on the E's


Plain and ugly, not very inviting for a pet shop.  The type is consistent here but their main logo is a different  type

Can't really understand this except the work "sick"

Terrible colour, faded and looks like a kid sprayed it

I don't think the font is that bad here, it's just the background that is over powering and makes it hard to read and takes away your attention from the writing, there's no real focus i think

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